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MetroPCS & Mister Cartoon Team Up Again With New Custom Designed Mobile Phone

MetroPCS Communications, Inc., in partnership with SA Studios Global, today announced the launch of its second Sanctioned by Mister Cartoon mobile phone, the MOTO(TM) VE440. Available this week in select stores and online, the limited edition handset features artwork and pre-loaded digital content designed by legendary tattoo and graphic artist Mister Cartoon, along with two exclusive tracks from legendary hip hop personality, Snoop Dogg.

Exclusive to MetroPCS, VE440 featuring the Mister Cartoon design comes in a black and chrome color combination and offers something for everyone with two interchangeable back covers featuring Mister Cartoon's distinctive, custom artwork. In addition to the unique exterior, consumers will receive a 1GB MicroSD memory card featuring two previously unreleased full-length tracks by multi-platinum, award winning recording artist, Snoop Dogg. Pre-loaded phone content includes exclusive wallpapers and ringtones from Mister Cartoon and Snoop Dogg.

Mister Cartoon is a renowned tattoo artist, car customizer, illustrator and designer and has worked with numerous entertainment icons including Eminem, Beyonce and film producer Brian Grazer. Mister Cartoon most recently worked with television star George Lopez to help create the branding and identity for Lopez's new talk show, "Lopez Tonight."

"It's great to collaborate with MetroPCS again, and we are very excited about the opportunity to work with Motorola on this handset," said Mister Cartoon, creative director of SA Studios Global."The mobile phone has become so much more than just a communication device; it's a way for people to express themselves. The design I created, along with the cool features and music that Snoop Dogg added will allow fans to show people who they are and what they're passionate about."

 A portion of the revenue generated from the handset sales will go directly to funding community art centers, outreach programs for at-risk youth and art supplies for schools in many of the MetroPCS markets.

"Our customers want their mobile phones to express their personality, and our partnership with Mister Cartoon allows us to meet that desire with a unique, graphically intense mobile device that speaks volumes about its owners," said Phil Terry, senior vice president of corporate marketing for MetroPCS. "After the success of the first Mister Cartoon offering last year, we are excited to continue our partnership with him and SA Studios and fully expect this device to echo the success of the previous device."

MetroPCS recently introduced its Wireless for All(SM) family of tax and regulatory-fee inclusive service plans. Starting at $40, the plans provide consumers with unlimited talk, text and Web service and feature additional plans with added services in the $45 to $60 price range. MetroPCS' growing handset portfolio includes touch screen and smartphone devices which provide customers with the greatest choice of handsets to meet their needs. 

Source: MetroPCS

Added: 03/01/2010
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